Tag Archives: Uniquely Cricklewood

8 Reasons Why Owning a Home Can be a Better Choice Than Renting: From Building Equity to Tax Benefits

Are you trying to decide between buying a house and renting an apartment? Are you considering buying a house but unsure if it’s the right decision for you? At The Gladstone, our new development in London, we believe that owning a home can be a great choice in the long run. While renting may seem like an easier and more flexible option, there are actually many benefits to owning a home. In this post, we will discuss seven reasons why buying a house can be a better choice in the long run. From building equity and taking advantage of tax benefits, to gaining stability and a sense of accomplishment, there are many reasons to consider buying a home. So whether you’re looking to invest in a property that has the potential for a yield of up to 4.4%, or simply want the freedom to personalize your living space, buying a house can be a great decision.

Building equity

When you rent, you are essentially paying someone else’s mortgage and not building any equity in the property. On the other hand, when you buy a house, you are investing in an asset that can appreciate in value over time. As you pay off your mortgage, you are building equity in the property. This can be a significant source of wealth and financial security in the future. For example, at The Gladstone, our new development in London, you can build equity in a property that has the potential to increase in value over time.

Open Space living room at Uniquely Cricklewood, one of the reasons why owning a home is better than renting
Open Space living room at The Gladstone

Tax benefits

Owning a home comes with a number of tax benefits that can save you money. For example, you can deduct the interest you pay on your mortgage, property taxes, and certain home improvements on your tax return. These deductions can add up to significant savings over time.

Stability and predictability

Renting can be unpredictable, as landlords can raise the rent or choose not to renew your lease. When you own a home, you have more control over your living situation and can plan for the long term. This can be especially important for families with children, as it allows them to remain in the same school district and community. At The Gladstone, you can have the stability and predictability of owning a home in a great location.

Forced savings

Paying a mortgage each month may feel like a burden, but it can also be a form of forced savings. As you pay off your mortgage, you are effectively saving for your future and building equity in your home. This can be a good way to save for retirement or for other financial goals.


When you rent, you are typically limited in the changes you can make to the property. You may not be allowed to paint the walls or make certain renovations. When you own a home, you have the freedom to personalize and make it your own. This can be especially appealing to those who have specific design or functionality needs. At The Gladstone, you can personalize your new home to suit your specific needs and tastes.

Bedroom with contrasting wall colour and wallpaper, with matching frames on both walls
Bedroom at The Gladstone

Forced discipline

Owning a home requires a certain level of financial discipline. You need to budget for things like mortgage payments, property taxes, and maintenance expenses. This can help you develop good financial habits and build a solid foundation for your future.

Investment potential

In addition to the personal benefits of owning a home, buying a house can also be a smart investment. The yield on rental properties in the The Gladstone development can go up to 4.4%, making it a potential source of passive income.

Sense of accomplishment

Finally, there is a certain sense of accomplishment that comes with owning a home. It can be a tangible symbol of your financial stability and success. It can also be a source of pride and a place to make memories with loved ones.

In conclusion, while renting may seem like a more attractive and flexible option in the short term, buying a house can be a better choice in the long run. It can provide stability, tax benefits, and a sense of accomplishment. It can also be a good way to build equity and financial security for the future.


To find out more or register your interest 02074098756 newhomes@savills.com

October is the last chance to use Help to Buy and stamp duty cut together

October is the last month where first time buyers can take advantage of both Help to Buy and a stamp duty cut, which together give purchasers substantial savings when buying their first home at The Gladstone.

The Government’s Help to Buy scheme has been designed to offer first time buyers in London a 40% equity loan to help them buy a new build home up to the value of £600,000, which is interest free for five years. This allows purchasers to put down a much smaller deposit of 5%.

Whilst The Chancellor’s ‘mini budget’ on 23rd September 2022 announced that first time buyers would no longer need to pay stamp duty (SDLT) for a property priced under £425,000, and pay a reduced rate of 5% on the portion between £425,001 and £625,000.

Communal Rear Terrace Image featuring private balconies
Our latest development at The Gladstone, London NW2

At a time when the general cost of living has risen, it couldn’t be a better opportunity to benefit from both initiatives whilst you can, where the savings could be redistributed for property essentials such as mortgage repayments or new furniture.

However, there isn’t much time to take advantage of the Government’s support as the deadline for applying for Help to Buy is October 31st  2022. Anybody planning on using the scheme needs to have reserved a new build home and applied for the scheme by 6pm that day. This is to allow enough time for the sales transaction to go through by March 2023 which is when Help to Buy officially finishes. The stamp duty cut though is permanent for the foreseeable future.

What can first time buyers purchase at The Gladstone?

At the end of August, Unique Property Group launched ten one-to-three-bedroom apartments at The Gladstone, followed by another eight due to unprecedented demand. Half of the reserved homes so far have been to Help to Buy buyers. Most of our properties can be bought via this scheme until 31st October 2022.

Four of our homes are now stamp duty free, whilst a further seven can be bought with a SDLT levy of under £1,000. This is a substantial difference to what first time buyers had to pay before the ‘mini budget’ last month, where the 0% threshold was only £300,000.

Kitchen Image of the Show Home at Uniquely Cricklewood
The 1 / 2-bed show home at The Gladstone

To help you work out the financials for a new home at The Gladstone, we have put together a breakdown on some of our apartmens your know how Help to Buy and Stamp Duty can work together

3 Oak House / 3 Glynne House

1 bed 1 bath apartment

Price: £415,000

Deposit: 5% (£20,750)

40% Help to Buy equity loan amount: £166,000

Mortgage requirement: £228,250

SDLT: 0% (£0)

8 Oak House / 3 Glynne House

1 bed 1 bath apartment

Price: £420,000

Deposit: 5% (£21,000)

40% Help to Buy equity loan amount: £168,000

Mortgage requirement: £231,000

SDLT: 0% (£0)

17 Glynne House

1 bed 1 bath apartment

Price: £440,000

Deposit: 5% (£22,000)

40% Help to Buy equity loan amount: £176,000

Mortgage requirement: £261,800

SDLT: 5% (£750)

20 Oak House

1 bed 1 bath apartment

Price: £455,000

Deposit: 5% (£22,750)

40% Help to Buy equity loan amount: £182,000

Mortgage requirement: £270,725

SDLT: 5% (£1,500)

Why Are Private Balconies Important In New Build Homes And How To Enjoy Them

Embrace Your Private Balcony: A World of Benefits Awaits

If you’re fortunate enough to possess a private balcony, seize the opportunity to make the most of it – utilize it frequently! The Gladstone, our haven in NW2, presents an abundance of balcony-equipped homes. Out of the 54 new build homes available, an impressive 52 feature private balconies. These outdoor sanctuaries offer countless advantages, even if it’s just a brief sojourn. Fresh air and sunshine hold the power to uplift your spirits, amplify your vitality, and fortify your immune system, providing you with that much-needed dose of Vitamin D. Moreover, immersing yourself in nature aids in stress reduction and encourages relaxation.

Your Outdoor Retreat: The Private Balcony Experience

Private balconies offer an oasis where you can bask in nature’s embrace without external disruptions. Beyond personal solace, they serve as wonderful venues for entertaining guests and hosting events, ensuring your balcony becomes a cherished retreat. At The Gladstone, we recognize the pivotal role of outdoor spaces when purchasing a new property. In addition to private balconies, we take your experience further with communal gardens and two upstairs communal balconies—one on each side of the development. It’s worth noting that private balconies can also contribute to increasing the overall value of your home, making them an investment in both your lifestyle and future.

Private terraces overlooking the rear garden
Private balconies facing the communal rear garden

We leave below some considerations on how to make the most out of your terrace:


Whether it’s string lights, solar lights, or lanterns, a bit of light can really help to set the mood on your balcony and create an inviting space in the evening. If your balcony is in direct sunlight, you may also want to add a parasol.


Whether it’s a small table and chairs or a lounge chair, having somewhere to relax on your balcony is a must. A small table and chairs can be a good option if you don’t have a lot of space.

Cosy private balcony facing the rear communal garden
Cosy private balcony facing the rear communal garden


A few potted plants or hanging baskets can really transform a space and make it feel more like an oasis.


If you don’t have a lot of space, you may want to consider adding some storage options. A small storage box can be a good option for storing cushions and throws.


Add some cushions, throws, or even outdoor rugs to make your balcony cosier and inviting.

New build featuring stylish private balcony
New build featuring stylish private balcony

Once you’re all set, take some time to relax and enjoy the view from your own private oasis. Whether you’re reading a book, listening to music, or just soaking up the sun, a little time on your balcony can do wonders for your mental health.

If you would like to explore buying a home with us at Uniquely Property Group, click HERE on contact the Sales Agents directly through the following number: 0207 409 8756

Know why Eco-Friendly Houses are the future of the Real Estate Market

Sustainable Homes: Pioneering a Greener Future

There is a growing interest in sustainable homes, as people become more aware of the impact of their homes on the environment. Sustainable homes are important as they are designed to minimize the impact on the environment, while still providing comfortable living space for their occupants. Unique Property Group has launched an all-electric site that embraces energy efficiency technology within the £5billion regeneration project of Brent Cross Town and Cricklewood. If sustainable homes for sale is what you are looking for, The Gladstone might be the place for you.

Stylish Private Balcony overlooking the communal terrace on a relaxed evening
One of the many private balconies on our sustainable development.

Embracing Sustainability: The Gladstone’s Vision

As part of the ongoing commitment to create sustainable developments, The Gladstone is our first ever gas-free development. All homes are run entirely by electricity targeting low carbon emissions,offering more efficient energy and a healthier environment for the residents.

The Pillars of Sustainable Living

1. Superb Insulation and Triple-Glazed Windows

There are several characteristics to have in mind when searching for the best sustainable homes. One of the most important things is to make sure that the home is well insulated. Our new homes include well-insulated walls, roofs, and floors. You will also find great air tightness levels, and triple-glazed windows. This will help to keep the home warm in the winter and cool in the summer, without the need for excessive heating or cooling. The triple-glazed windows permit for better home conservation as they are built with an imperishable material. The windows are designed for a lifespan of 70+ years.

2. Green Building Materials

Another way to make a home more sustainable is to use green building materials. These materials are designed to be more environmentally friendly, and they can help to reduce the impact of the home on the environment. At The Gladstone we use modern methods of construction. An off-site prefabricated steel superstructure that weighs significantly less than a traditional concrete frame is used. The result is in the substructure having a reduced environmental impact. Thermal breaks throughout the steel superstructure also improve the thermal performance of the building.

3. Energy Efficiency Redefined

Another important factor is to use energy-efficient appliances and lighting. The solar panels installed on the rooftop will generate renewable energy to provide for the communal areas. Not only you live in an efficient house but also in a sustainable development.

4. Intelligent Ventilation and Heating Systems

Furthermore, a low heat loss domestic hot water thermal store will maximise energy efficiency and deliver water and space heating. Mechanical Ventilation with Heat Recovery (MVHR), installed in every home, will provide residents with a constant supply of filtered fresh air that will help reduce any allergies and asthma symptoms. This system will also recover and reuse up to 95% of the waste heat, lower power consumption and control moisture and condensation. Meanwhile, an electric heating system will turn electricity being used into heat.

Image describing how the air flows with a MVHR system in work and showing why eco-friendly houses are the future of the real estate market
MVHR system

5. Smart Heating: Sygma Electric Radiators

Adding to the MVHR system there are also Sygma electric radiators, with a smart timer and thermostat so you can fully enjoy an all-electric home. Our radiators consume on average only 40% of its nominal power to maintain the temperature at 21ºC, saving that extra bit of energy when not needed. The high-quality aluminium allows to achieve maximum heat distribution and faster heating times than other less green technologies.

If you would like to know more about why sustainable homes are so important drop us a message on any of our channels and we will provide you with more details.

For more information on the development and the surrounding area please follow to our development page.

5 Interior Design tips to create a Unique Home

At The Gladstone, we count on the help of the amazing work from Caz Myers, an internationally acclaimed award-winning interior design studio, to create a beautiful, elegant, and unique space. With the responsibility of creating a functional, safe, and aesthetically pleasing space, Caz shared with us the 5 tips that she used, and that she recommends you use when moving into The Gladstone. If you are planning on moving to a new place and want to make it feel like home, you have come to the right place!


Colour does much more than make a room look pretty. It affects our moods and our state of mind. Every colour invokes emotion in the viewer, and it can help to create an illusion of a bigger or a smaller room. If the room is small and the amount of natural light is limited, light colours are the way to go. If the room is large, darker colours will create a cosy, comfortable environment. Make sure your bold colours stay sophisticated by choosing shades that aren’t too bright. Bold paint colours with muted tones are going to feel more visually soothing and also work well in small spaces.

Bold blue pillow with golden pattern, first of the 5 interior design tips
Living Room – design Caz Myers Design


One of the most effective ways to improve the quality of your daily life is to bring art into your home. Artwork size is very important as art that is too small could be overwhelmed by the room, and art that is too big could overwhelm the room. Adding structure to a space is also important, and art is an effective and fun way to do it. Try finding art in different mediums to incorporate different textures. It also makes us think of new ideas, and explore and experience new perspectives on life. It helps you spend some time away from your busy life.

artistic frame above elegant dinning table, second of the 5 interior design tips
Dinning space – design Caz Myers Design


Nowadays, the use of plants in modern interior design is becoming more and more popular. Not only do they make spaces more inviting and lively, but they also play a role in your overall health. Indoor plants can be used as accents, softening areas, or even to create some expression. However, don’t clutter your space, keep an open plan so the design has enough space to breathe and circulate.

Indoor plant by the bedside table
Bedroom – design Caz Myers Design


In addition to the basic elements of the interior, accessories are essential to take design to the next level. It adds style and warmth to any space, like your living room. A simple, basic space can be stylishly transformed into a chic, modern space with the right accessories. Accessories reflect style, trends and personality. Accessories – like wall art, decorative lights, potted plants and mirrors – should contribute significantly to the overall design.

Candle and books on the coffee table
Details – design Caz Myers Design


Following all the tips and trends on interior design can be important but always give the space your own touch. It’s always good to add your personal stamp and be bold with your choices, either through patterns, textures, or wall coverings. It helps to build a stronger sense of connection with your home that cannot be replicated anywhere else.